At the Ref Desk (5/22/18): Got an IM request explaining in great detail (several sentences in fact) what kind of article the person was looking for. Only thing missing -- the topic. Oh well... [more...]
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Cliff Kuang

What Killed I.D. Magazine?

Submitted by Leo Klein on Sat, 12/26/09 (2:57am)
Pub Date: 
Thursday, December 17, 2009
Author: 
Source: 

*One detail I learned in my reporting which didn't make it into the main story above: Financially, I.D. was hobbled from the outset. I.D.'s books were never credited with profits from its cash cow, the Annual Design Awards. Even though I.D.'s editors ran the awards, the profits it made, of around $200,000 a year, went instead to a competitions division at F+W. That money would have made I.D., which roughly broke even on costs of around $2 million a year, a profitable enterprise. F+W plans on continuing the awards, despite the magazine's demise.