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'Disruptive Innovation' About to Edge Out 'Conversation' in Platitude Sweepstakes

Submitted by Leo Klein on Sun, 4/22/07 (12:09am)

It had to happen. The long-reigning champ of "Uber Platitude" may be about to cede its title to a brawney new upstart.

Long a favorite on the Sincerity Circuit, the "Conversation Schtick" received a blow to its mid-drifts after trend-setting The Onion declared: "Let the conversation end."

This set the stage for a possible upset in the "Platitude Sweepstakes" with new-comer "Disruptive innovation" (child of plain old Innovation) about to gain the upper-hand.

Its use among geek commentators to indicate innovation that changes everything (as opposed to innovation that leaves everything exactly the same), is growing so disruptively that it looks set to overtake rival "Conversation" in no time.